Crazy Egg

Heatmaps, recordings, surveys, traffic analysis, and A/B testing

NOT REALLY · consider alternatives
price $29/mosubscription / year $348estimated build time not a true replacement; consolation build in one to two daysreplaced by 0 people

Do not mistake the interface for the product. Crazy Egg's durable value is ingestion, storage, reliability, which a solo one-shot build cannot reproduce responsibly. The prompt therefore builds only the closest honest personal consolation tool.

Build verification: not recorded. How we judge buildability

What you give up

  • bot and identity resolution
  • session replay privacy tooling
  • enterprise governance and integrations
  • high-volume ingestion and retention

Why people still pay

Crazy Egg: Customers pay for trusted numbers, retention, privacy controls, and a pipeline that remains accurate while traffic and schemas change.

Your build guide

The stack, security requirements, and agent rules for a focused replacement.

Before you start

  • deploy target
  • ClickHouse or SQLite for low volume
  • first-party tracking script
  • Explicit README warning that this is a consolation build, not a production replacement
01
Use exactly this stack: Next.js 15 + TypeScript + ClickHouse + PostgreSQL.
02
Model data sources, dated observations, derived metrics, and report snapshots; keep stable source IDs and timestamps.
03
Interface for this heatmaps + testing workflow: a local web page with input, progress, review, and export views.
engineering roadmap

Implementation plan

1

Phase 1, architecture and data

Use exactly this stack: Next.js 15 + TypeScript + ClickHouse + PostgreSQL. Model data sources, dated observations, derived metrics, and report snapshots; keep stable source IDs and timestamps.

2

Phase 2, implement

For heatmaps + testing, define the event schema and a permitted first-party source.

3

Phase 3, implement

Ingest events with stable IDs, aggregate the requested metric, and retain raw rows for audit.

4

Phase 4, review and output

Show a dated report with filters and CSV export.

5

Phase 5, recovery and acceptance

Verify this invariant with a saved fixture: A replayed batch cannot double-count events; missing or late data must be labelled in the report. State the practical limit: bot and identity resolution.

the pro prompt
Build me a focused heatmaps + testing workflow for the personal core of Crazy Egg. Requirements:

- Use exactly this stack: Next.js 15 + TypeScript + ClickHouse + PostgreSQL. Model data sources, dated observations, derived metrics, and report snapshots; keep stable source IDs and timestamps.
- Paid product context: Heatmaps, recordings, surveys, traffic analysis, and A/B testing. Build only this DIY scope: Build a narrow heatmaps + testing collector for one site or app, ingest first-party events, and show a small set of decision-ready reports.
- For heatmaps + testing, define the event schema and a permitted first-party source.
- Ingest events with stable IDs, aggregate the requested metric, and retain raw rows for audit.
- Show a dated report with filters and CSV export.
- Use a local web page with input, progress, review, and export views. Required input or access: deploy target; ClickHouse or SQLite for low volume.
- Acceptance: with one labelled sample, show the input, saved intermediate state, and exported result; verify this invariant: A replayed batch cannot double-count events; missing or late data must be labelled in the report.
- Out of scope: bot and identity resolution; session replay privacy tooling. Keep this a personal, inspectable workflow.
- Include a README with setup, a sample input, required keys or permissions, data location, and the supported scope.

$ open in your agent (prompt prefilled, you press enter), copy the prompt or copy AGENTS.md · generated from this app's build plan

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Alternatives to building your own

PostHogHeatmaps, replays, surveys, traffic reports and experiments, free until the usage meters get serious.38kaug 2026open source↗

no votes, no pay-to-list · just what's real

Crazy Egg pricing

planmonthlyannual (per mo)what you get
free$0/workspace$0/workspaceWeb Analytics, Instant Heatmaps, Conversion Analytics and website surveys; no numeric usage caps publishedPermanent free plan; no credit card.
starter—$29/workspace5,000 tracked pageviews/month; 5 heatmap reports; 50 recordings/month; 6-month recording storage; unlimited domains and team membersAnnual billing only; $348/year.
plus—$99/workspace150,000 tracked pageviews/month; 75 heatmap reports; 1,000 recordings/month; 2-year storage; unlimited domains and team membersAnnual billing only; $1,188/year.
pro—$249/workspace500,000 tracked pageviews/month; 100 heatmap reports; 5,000 recordings/month; 2-year storage; unlimited domains and team membersAnnual billing only; $2,988/year.
enterprise—$599/workspace1,000,000 tracked pageviews/month; 200 heatmap reports; 10,000 recordings/month; 2-year storage; SAML SSOAnnual billing only; $7,188/year.

free tierWeb Analytics, Instant Heatmaps, Conversion Analytics and website surveys; official page publishes no numeric free-plan caps

billingpaid plans annual only; 30-day trial; upgrades are immediate/prorated and downgrades start next cycle

hidden costsNo overage charges, but collection pauses when monthly limits are reached until the next month unless you upgrade. Extra heatmap reports or recordings are quote-based add-ons.

pricing sources checked 2026-08-12 · pricing source ↗

Questions about Crazy Egg

Can you build your own Crazy Egg with AI?

A full replacement is not the recommended project. Do not mistake the interface for the product. Crazy Egg's durable value is ingestion, storage, reliability, which a solo one-shot build cannot reproduce responsibly. The prompt therefore builds only the closest honest personal consolation tool.

What does the Crazy Egg build prompt cover?

The prompt starts with this scope: Build a narrow heatmaps + testing collector for one site or app, ingest first-party events, and show a small set of decision-ready reports. Full-product capabilities excluded from the comparison include: bot and identity resolution; session replay privacy tooling; enterprise governance and integrations. Follow the implementation plan and its prerequisites before expanding the build.

How do I use the prompt, AGENTS.md and agent skills?

Start with the Crazy Egg prerequisites and stack, then copy the prompt into your coding agent. Save the project rules as AGENTS.md in the project root. Linked skills are optional packages or source instructions for specific tasks; review their current contents and install only those matching the chosen stack. A skill does not supply API credentials or verify the finished app.

How long will this Crazy Egg project take?

The catalogue estimate is not a true replacement; consolation build in one to two days for the limited scope. Setup, integration approvals, debugging, deployment and ongoing maintenance can add time. This is an estimate, not a delivery guarantee.

What would I give up by replacing Crazy Egg?

bot and identity resolution; session replay privacy tooling; enterprise governance and integrations; high-volume ingestion and retention. Crazy Egg: Customers pay for trusted numbers, retention, privacy controls, and a pipeline that remains accurate while traffic and schemas change.

What price is this guide comparing against?

The recorded Basic plan is $29/mo (annual-equivalent analytics plan), checked 2026-07-31. Check the linked pricing source before buying. Building your own also has hosting, API and maintenance costs; the recorded amount is not a guaranteed saving.

What can I use instead of building Crazy Egg?

PostHog: Heatmaps, replays, surveys, traffic reports and experiments, free until the usage meters get serious. Check each option's license, hosting needs and feature limits.

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