Cruva

TikTok Shop affiliate discovery, outreach, CRM and creator analytics.

NOT REALLY · consider alternatives
price $199/mosubscription / year $2,388estimated build time multi-dayreplaced by 0 people

The CRM and workflow layer are straightforward to rebuild, but Cruva's core value depends on TikTok Shop integrations, a large creator database, live commerce data and outreach infrastructure. A local build can replace internal tracking and message drafting, not the data and platform access that make the product useful at scale.

Build verification: not recorded. How we judge buildability

What you give up

  • Cruva's creator database and social intelligence
  • Native TikTok Shop integrations and live GMV data
  • Automated TikTok DMs and target collaboration outreach
  • Built-in sample request and affiliate automation at scale
  • Managed data enrichment and deliverability infrastructure

Why people still pay

Brands are paying for the connected TikTok Shop data, creator discovery and reliable outreach automation, not just the CRM interface. A DIY tool can cover internal workflow, scoring and reporting, but it still needs an external source of creator data and cannot reproduce Cruva's platform access.

Your build guide

The stack, security requirements, and agent rules for a focused replacement.

Before you start

  • Node.js 22+
  • OpenAI API key
  • Creator and performance data exported as CSV
01
Use Next.js 15 App Router, TypeScript, Tailwind CSS and SQLite with Drizzle ORM.
02
Persist all application data in local SQLite with no authentication or cloud database.
03
Interface for this TikTok Shop affiliate outreach + creator CRM workflow: a local web page with input, progress, review, and export views.
engineering roadmap

Implementation plan

1

Phase 1, architecture and data

Use Next.js 15 App Router, TypeScript, Tailwind CSS and SQLite with Drizzle ORM. Persist all application data in local SQLite with no authentication or cloud database.

2

Phase 2, implement

Create a dashboard with creators, campaigns, outreach, samples and performance tabs.

3

Phase 3, implement

Support CSV import for creator profiles, follower counts, category, GMV, sales and content metrics.

4

Phase 4, review and output

Add a CRM pipeline with New, Contacted, Replied, Sample Sent, Posted and Won stages. Allow CSV export of creators, pipeline records and campaign performance.

5

Phase 5, recovery and acceptance

Include validation, empty states, loading states and clear error messages. Verify this invariant with a saved fixture: A repeated payment webhook cannot deliver twice; a refund must revoke the relevant access without deleting the audit trail. State the practical limit: Cruva's creator database and social intelligence.

the pro prompt
Build a local-first TikTok Shop affiliate CRM for one brand.
Use Next.js 15 App Router, TypeScript, Tailwind CSS and SQLite with Drizzle ORM.
The app must run locally with npm install and npm run dev.
Create a dashboard with creators, campaigns, outreach, samples and performance tabs.
Support CSV import for creator profiles, follower counts, category, GMV, sales and content metrics.
Let me score, tag, filter, search and save creators into custom lists.
Add a CRM pipeline with New, Contacted, Replied, Sample Sent, Posted and Won stages.
Track sample status, product, shipping date, content due date and notes per creator.
Add an outreach composer that uses the OpenAI API to draft personalized email or DM copy.
Store the OpenAI key only in .env and provide .env.example.
Add reusable message templates with variables for creator name, product and commission.
Create campaign dashboards for replies, posts, attributed GMV, samples and conversion rates.
Allow CSV export of creators, pipeline records and campaign performance.
Persist all application data in local SQLite with no authentication or cloud database.
Seed the app with realistic demo data so every screen is usable immediately.
Do not scrape TikTok or automate TikTok DMs.
Do not claim access to TikTok Shop APIs, live GMV feeds or Cruva's creator database.
Treat TikTok Shop data as user-supplied CSV imports only.
Use a clean desktop-first interface optimized for managing hundreds of creators.
Include validation, empty states, loading states and clear error messages.
Write a README with setup, CSV column examples, limitations and data backup instructions.
Finish by running typecheck and build, then fix any errors.

$ open in your agent (prompt prefilled, you press enter), copy the prompt or copy AGENTS.md

prior art · use these instead of building, if you'd rather

No prior-art project is listed yet. Compare the scoped build with the paid product before choosing.

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Cruva pricing

planmonthlyannual (per mo)what you get
basic$199/workspace$159.20/workspace5 concurrent automations; standard discovery, outreach and CRM capacity.Six-month term is $179.10/month equivalent (-10%); annual is -20%.
growth$399/workspace$319.20/workspaceUp to 20 creators in the community and 7 concurrent automations.Six-month term is $359.10/month equivalent (-10%); annual is -20%.
scale$599/workspace$479.20/workspaceUnlimited community creators and unlimited concurrent automations.Six-month term is $539.10/month equivalent (-10%); annual is -20%.
enterprise——Required above 7,500 daily outreach contacts; custom team and automation limits.Contact sales.

free tierno free tier; every self-serve tier starts with a 14-day free trial

billingmonthly + 6-month (-10%) + annual (-20%); plan changes are prorated

hidden costsMore than 7,500 daily outreach contacts requires Enterprise; unusually large teams can be charged an unpublished flat per-seat onboarding fee; discounted terms require multi-month commitment.

pricing sources checked 2026-08-14 · pricing source ↗

Questions about Cruva

Can you build your own Cruva with AI?

A full replacement is not the recommended project. The CRM and workflow layer are straightforward to rebuild, but Cruva's core value depends on TikTok Shop integrations, a large creator database, live commerce data and outreach infrastructure. A local build can replace internal tracking and message drafting, not the data and platform access that make the product useful at scale.

What does the Cruva build prompt cover?

The prompt starts with this scope: Import creator data, score and segment affiliates, track outreach and samples, generate personalized messages and monitor campaign performance from uploaded CSVs. Full-product capabilities excluded from the comparison include: Cruva's creator database and social intelligence; Native TikTok Shop integrations and live GMV data; Automated TikTok DMs and target collaboration outreach. Follow the implementation plan and its prerequisites before expanding the build.

How do I use the prompt, AGENTS.md and agent skills?

Start with the Cruva prerequisites and stack, then copy the prompt into your coding agent. Save the project rules as AGENTS.md in the project root. Linked skills are optional packages or source instructions for specific tasks; review their current contents and install only those matching the chosen stack. A skill does not supply API credentials or verify the finished app.

How long will this Cruva project take?

The catalogue estimate is multi-day for the limited scope. Setup, integration approvals, debugging, deployment and ongoing maintenance can add time. This is an estimate, not a delivery guarantee.

What would I give up by replacing Cruva?

Cruva's creator database and social intelligence; Native TikTok Shop integrations and live GMV data; Automated TikTok DMs and target collaboration outreach; Built-in sample request and affiliate automation at scale; Managed data enrichment and deliverability infrastructure. Brands are paying for the connected TikTok Shop data, creator discovery and reliable outreach automation, not just the CRM interface. A DIY tool can cover internal workflow, scoring and reporting, but it still needs an external source of creator data and cannot reproduce Cruva's platform access.

What price is this guide comparing against?

The recorded Basic plan is $199/mo (monthly), checked 2026-08-09. Check the linked pricing source before buying. Building your own also has hosting, API and maintenance costs; the recorded amount is not a guaranteed saving.

What can I use instead of building Cruva?

No alternative is listed in this entry yet. That is a gap in this catalogue, not proof that no suitable product exists. Compare the paid product and the proposed scope before committing to a build.

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